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Madison Tops 2020 HRO Today’s Baker’s Dozen List for Recognition Providers for 2nd Consecutive Year

Madison ranks #1 for fourth time in six years in the employee recognition industry based on customer satisfaction surveys

New York, NY. August 11, 2020 — Madison, a global leader in social recognition, has been named the top recognition provider by HRO Today magazine for the second year in a row, marking the fourth time the company has been ranked the top provider in the last 6 years. In its annual Baker’s Dozen feature, HRO Today ranks the top companies in the employee recognition industry based on customer feedback surveys.

"In an economic climate that has seen such dramatic shifts in stability, we remain steadfast in our commitment to our clients, so they can focus on continual support of their own teams,” said Alex Alaminos, President & CEO. “This award has special meaning because it underscores the positive customer support environment Madison strives to maintain even in the toughest of times and we are truly grateful to our customers for being on this journey with us .”

The Baker's Dozen Customer Satisfaction Rating is an independent analysis of feedback collected from more than 300 verified recognition customers and buyers. The Baker’s Dozen Customer Satisfaction Ratings are based on the feedback of qualified HR executives. Administered by HRO Today, analysis is based on three criteria: breadth of service, size of deals, and quality of service.

According to Elliot Clark, CEO of HRO Today, “Madison is an organization that leads by example with the same personal focus that is indicative of the very nature of their industry.”

Clark added, “As they innovate tools and services to offer employers the ability to reward and recognize the efforts of their employees, their hands-on approach to customer relationships is also well received—as is evidenced by their tops marks in the HRO Today Baker’s Dozen year-after-year .”

To view a full list of rankings, visit

About Madison

As a global leader in Social Recognition, Madison provides enterprise-class organizations with employee recognition, incentives and service anniversary programs designed for the needs of today’s ever-changing workforce. Madison’s recognition strategy focuses on making managers mentors, reinforcing a sense of belonging, celebrating personal and professional milestones and emphasizing inclusion and diversity. Visit

For more information:


Phone: 866.535.2543

Fax: 212.308.0646

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